January 16, 2025

Transforming Lives and Redefining Fitness Across Saudi Arabia

In just four years, KUN Sports, the parent company of iN2Fitness, has become a transformative force in Saudi Arabia’s fitness industry. Driven by passion and innovation, iN2Fitness has expanded to 54 branches across four regions, serving over 300,000 members and counting, with an unwavering commitment to enhancing the quality of life through fitness and wellness.

2024 was a milestone year for iN2Fitness, highlighted by accomplishments that reflect its relentless pursuit of growth and innovation. Notably, the brand expanded into new territories with the opening of gyms for both men and ladies in Madina and Khamis Mushait, furthering its mission to serve families and communities across the Kingdom. Additionally, 10 of its branches now operate 24 hours a day, including two female-exclusive gyms—ensuring enhanced accessibility and convenience for its diverse and growing member base.

At iN2Fitness, fitness goes beyond just workouts; it’s about creating purpose-driven spaces and experiences that cater to a wide range of interests. From bodybuilding, endurance training, Functional Training, calisthenics, and boxing to yoga, Pilates, mobility, and recovery, every facility is designed to inspire and empower members in a supportive and inclusive environment. By integrating both male and female gyms within single locations, iN2Fitness ensures that families can pursue their fitness journeys together, fostering connections across generations and creating vibrant community spaces.

The year closed with the launch of the Recovery Zone in select branches, a first-of-its-kind service emphasizing the critical role of recovery in achieving peak performance and overall well-being. This innovative addition reflects iN2Fitness’s commitment to holistic wellness and its dedication to providing comprehensive yet competitively priced fitness solutions that empower members to achieve their personal best.

Mohammed A. Dakhil, KUN Sports COO, Said: At iN2Fitness, every achievement is a testament to our ambition and dedication, reaching 54 branches in just four years reflects the tremendous effort and commitment of our team to redefine the fitness experience in Saudi Arabia. Our success is measured not just by the number of our branches, but by the meaningful impact we create—empowering individuals to embrace healthier, more active lives and fostering communities that thrive together. As we look to 2025, we remain focused on expanding our reach, elevating the member experience, and shaping a fitness ecosystem that inspires progress and inclusivity.”

Looking ahead to 2025, iN2Fitness plans to open 25+ additional branches, further strengthening its presence across Saudi Arabia. This growth will be supported by a strong emphasis on digital innovation and customer experience, leveraging cutting-edge technologies to enhance member engagement and streamline fitness journeys. In parallel, the company will expand its focus on sports and athletic performance, introducing new offerings that align with the evolving needs of its members. Through these initiatives, iN2Fitness is poised to deepen connections, build loyalty, and cultivate a thriving fitness community that reflects its passion for progress and inclusivity.